In 2023, Bettinardi celebrated their 25th anniversary by releasing a limited-edition putter every month. It was a novel way to celebrate a significant milestone and no doubt took a healthy amount of work to get that limited-edition dozen to market. I figured that it was a “once in a quarter-century” kind of project.
I was mistaken.
During 2024, Bettinardi has continued to roll out limited-edition putters at a nearly once-a-month pace. Though the release fanfare for these new limited-edition putters is far more muted than it was for the anniversary putters, their release pacing is similar.
The new Bettinardi Remix line has, for the most part, flown under the radar this year. Today, it’s time to change that.
What has Bettinardi remixed?
In some ways, the Remix line is similar to Bettinardi’s perennial Black Friday limited-edition where they release blacked-out versions of their latest models.
The 2024 Bettinardi Remix putters all feature finishes that are different from the stock models. Some of the finishes are more muted than the original and some are bolder. In all cases, the Remix finish is not the one that you will see on the off-the-rack putter models at your local Bettinardi retailer.
The only place you will find a finish like the Steel Patina on the Remix BB1W shown above is in The Hive at Studio B.
Remixing more than just the looks
Each of the Bettinardi Remix putters has altered physical features as well. The Remix putters feature faces that are different from the stock model. For example, the remixed Studio Stock 35 has a Micro Honeycomb face whereas the stock SS25 has Bettinardi’s Roll Control grooves on the face.
If you liked a certain Bettinardi stock model but not the feel of the face, Remix may have what you are looking for.
Alignment schemes are remixed as well
The most interesting of the Remix targeting plans was offering multiple alignment options with the Remix BB1W. For that one, you could order the putter with five alignment options. That increased the delivery time but that’s a small inconvenience to get lines of your choosing.
This month’s remix: The Bettinardi Remix BB1
(If you are quick, you may still be able to pick up the Bettinardi Remix SS35. There may still be a couple of those available since it is not yet listed as sold-out.)
New for this month is the Bettinardi Remix BB1. The BB1 is a bread-and-butter model for Bettinardi, likely the best-selling model in every BB release.
The stock 2024 BB Black Pearl PVD finish was swapped for a brighter Royal Bronze PVD. The single white alignment line in the cavity on the retail BB1 was replaced with three blue cavity lines and one more blue line on the top edge for good measure.
Specifications: Bettinardi Remix BB1
Weight: 352g Material: 303 Stainless Steel Finish: Royal Bronze PVD Face Milling: FIT Face Loft: 3° Lie: 70° Offset: Full Shaft Toe Hang: 1/2Sane limited-edition pricing
If you are interested in this new Remix BB1, you probably want to hit the Buy Now button sooner rather than later.
One of the most amazing features of the Remix putter line is the price. So far, every Remix model has only cost $500. For reference, most of the anniversary models were in the $900 range.
While not inexpensive, $500 is only $50 above the price of the retail model that was remixed. That’s amazing to me. For $50, not only are you getting a putter that is non-stock but, when you order it on the Bettinardi site, you can get the specs (length/loft/lie) adjusted to fit you at no additional cost.
Only paying a $50 upcharge for the Remix treatment seems almost like stealing.
While these releases are not as clockwork as the monthly 25th anniversary putters, I bet Bettinardi has more Remix models in the queue. Perhaps we will see some INOVAI Remix models this fall. I am curious to see what putter gets the Remix treatment next.
To order the new Bettinardi Remix BB1, head over to Bettinardi.com
FAQ: Bettinardi Remix Putter Line
I don’t have a number but no doubt it would be in the hundreds, not thousands. The fact that they are selling out suggests that they are small runs.
So far, that has not happened. The changes are all in finish, alignment scheme and face milling. My guess is that retooling for a new neck option would cost more, take more time and make the putter cost more as well.
If you follow this link to the Bettinardi FAQ page, you’ll see how the milling of the face influences feel. As a general rule, the more metal removed, the softer the face.
Bettinardi rolls out new one-off Hive putter releases every month. They also historically have themed releases, like Big League Chew, Monopoly and Transformers. They just releases a trio of putters with a Slushie Swirl theme. The BB8 Wide is actually not sold out yet.
I expect to see more limited-edition offerings for sure.
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