Golfing News & Blog Articles

Stay up-to-date on golfing news, products, and trends from around the world.

OEM's Launch Latest AI-Infused Tungsten Cartridge Speed Frame Jailbreak Stealth Twistface Carbonwoods Guaranteed To Go Longer, Straighter

As we inch closer to a decision based on the Distance Insights Study, just about any decision will lead to from Carlsbad even as they stare at record profits, give little back to the charitable side of the game and account for maybe 10% over the overall golf “business”.

So with that inevitable sobbing to come, perhaps as soon as May, the January 4th launches by Taylormade and Callaway—with their partners at the independent media operations hoping they’ll buy ads—will be good to file away for safe keeping.

Traditionally when any form of rulemaking is discussed to keep certain skills and courses relevant, the manufacturers claim they’ve maxed out the technology. When they want your $600, the technology is breakthrough, stealth, AI infused and almost guaranteed to add distance and lower spin.

The various golf publications peddled it all as usual. There was this from a Taylormade engineer to keep in mind as they phase out Titanium for the next great innovation, speaking to Golf Digest’s Mike Stachura.

THE DEEP DIVE: The titanium face driver, the golf industry’s staple since the mid-1990s, has run its course. So says TaylorMade’s team of engineers who in fits and starts over the past 20 years have been pursuing something they say is not merely entirely different from titanium, but of course, fundamentally better. As Tomo Bystedt, TaylorMade’s senior director of product creation, puts it, referencing the famous “S Curve” for innovation, “We knew the S curve for Ti was ending and the S Curve for carbon-composite faces was beginning.”

Continue reading

Tom Watson: "Golf courses...have to adjust to the distance that guys hit it."

It’s a short list of people who have both designed courses and suggested it’s ok to ask courses to adjust to modern distances. Golf architects Rees Jones, Tom Fazio and Steve Smyers have all been ok with that notion, but I never expected Tom Watson to join that list. Especially since just three years ago he was saying the ball goes too far.

From his Q&A with Golfweek’s Adam Schupak:

When I designed golf courses, I first started at 250 was my turning point.  Then it became 267. Now it’s like 280 is the turning point, back tees on championship golf courses.

Again, golf courses I think have to adjust to the distance that guys hit it. I would think the wrong thing to do would be to make the golf ball go shorter. If they did, they ought to make it go shorter for everyone, you, me, Aunt Alice, everybody.

GW: You’re not a bifurcation guy?

Continue reading

"Why joining an exclusive golf club isn’t as unrealistic as you might think "

The more priority that is given to any one aspect of the game and the more architecture caters to one segment of players, the more one-dimensional the game becomes. Nothing could be farther from “fun and interesting.” BILL COORE

/ Geoff Shackelford

Golf.com’s Paul Sullivan looks at the various options for national and international memberships and even as costs go up there are still reasonable options out there.

Yet not all national membership are five figures to join. A cheaper way in is to get the junior rate by joining before you’re 40. A decade ago, Young locked up his membership at Kinlock [sic] Golf Club, a top-rated course in Virginia, for $1,000. And when it first opened, Chechessee Creek Club, a Coore-Crenshaw design in South Carolina, offered national junior memberships for $5,000.

The greatest deal may be an international membership. One at Melbourne’s Kingston Heath, ranked 22 in the world by GOLF, will costs you $1,500 a year, and that outlay gets you member access to other top courses around the world, including Walton Heath in England; Portmarnock in Ireland; the Philadelphia Cricket Club; and Nine Bridges in South Korea.

Of course, however cheap a national membership is, you still need the extra income to get and stay there.


Continue reading

Champ out of Sentry TOC after getting COVID

Cameron Champ has withdrawn from this week's Sentry Tournament of Champions event after testing positive for COVID-19, the PGA Tour announced Tuesday.

Rule of the Month: Help! My Ball Moved!

 

The post Rule of the Month: Help! My Ball Moved! appeared first on Northern California Golf Association.

Everything that will happen in golf in 2022 according to America's Caddie

From Tiger's return to who wins all the majors and the FedEx Cup -- and everything in between -- we look ahead through the one-of-a-kind eyes of America's Caddie.

TaylorMade Stealth Irons: New Looks, Lower CG

TaylorMade Stealth Irons – Key Takeaways

Stealth replaces SIM2 MAX and MAX OS irons.Key tech removes 10 grams of weight from the toe to lower the center of gravity.$999 steel, $1,099 graphitePre-order today, available at retail April 1

We can say one thing for sure about the new Stealth irons: TaylorMade is going to sell a lot of them.

How they’ll perform against a stacked and loaded pack of game-improvement irons is an open question, however.  Looking back over the past four years’ worth of Most Wanted testing, TaylorMade’s game-improvement offerings have been, to put it kindly, meh performers.  The M4 finished third overall in 2018 but, since then, the SIM, SIM MAX, SIM MAX OS, SIM2 MAX and SIM2 MAX OS haven’t sniffed the medal podium.

In last year’s Most Wanted testing, SIM2 MAX was high and long but it was neither the highest nor the longest. It finished smack-dab in the middle of the pack in overall performance which, for a performance-distance brand like TaylorMade, is decidedly off-brand.

Despite all that, the SIM2 MAX line was a huge seller for TaylorMade which is decidedly on-brand. Realistically, TaylorMade could throw damned near anything out there in 2022 and it’d be a top seller. But to the company’s credit, the upgrades to the TaylorMade Stealth irons are aimed squarely at the SIM2 MAX shortcomings.

TaylorMade Stealth Irons: Higher, Faster, Longer, Lower?

The SIM2 MAX finished seventh out of 14 in our game-improvement testing. All in all, it was an OK iron.


TaylorMade Stealth irons
TaylorMade Stealth irons
TaylorMade Stealth irons
TaylorMade Stealth irons



TaylorMade Stealth irons







Continue reading

TaylorMade Stealth Fairway Wood and Stealth Plus Hybrids

TaylorMade Stealth fairway wood and hybrids offer increased forgiveness and launchTwo models: Taylormade Stealth fairway wood and Stealth Plus fairway woodPrices: Fairway woods starting at $329.99 | Hybrids starting at $279.99

TaylorMade Stealth fairway wood and hybrids. We’ll get to the obligatory features and benefits in a moment.

But, first, the most pressing question: “Where’s the beef … um … carbon?”

Sorry, wrong campaign. But presuming you’ve read the 2022 Taylormade Stealth driver article first, I’m sure it’s what you were wondering.

If this truly is a new era, one where carbon overtakes titanium as the material of choice, why not invite fairways and hybrids to the party?

There’s a good reason. Several, actually.

TaylorMade Stealth fairway wood
TaylorMade Stealth fairway wood

TaylorMade Stealth fairway wood sole
🏆
Stealth fairway wood






Continue reading

TaylorMade Stealth Drivers with Carbon-Fiber Faces

TaylorMade Stealth drivers feature 60x carbon-fiber facesThree models: Standard, Plus, HDPrices: starting at $579.99

With the introduction of the Stealth driver, TaylorMade is welcoming golfers to the beginning of the Age of the Carbonwood.

In one sense, the Stealth driver represents the culmination of a 20-year research and development effort described by TaylorMade as the “20-year journey.” In another, TaylorMade is just getting started with carbon-face technology.

In the language of innovation, TaylorMade sees Stealth as the start of a new S-curve. Metaphorically, the Stealth driver is the start of a new race where TaylorMade is already out of the blocks and its competitors are slogging their way through the qualifying heats. If it isn’t clear, in my version of this metaphor, “qualifying heats” represent titanium-faced drivers.

The bottom line is that, with the introduction of the Stealth Carbonwood, TaylorMade sees itself as not so much ahead of the curve but starting an entirely different one. While that may sound like a bit of a stretch for golfers accustomed to big promises and little in the way of actual gains, we’ve long stated that real gains are invariably the result of new materials or new manufacturing techniques. The TaylorMade Stealth driver includes heavy doses of both.
















a photo of the TaylorMade Stealth Plus Driver.
a photo of the standard TaylorMade Stealth driver
a photo of the TaylorMade Stealth HD driver

















a close-up image of the sliding weight on the TaylorMade Stealth Plus driver

a photo of the stock shafts for the TaylorMade Stealth Driver
🏆



Continue reading

Callaway Rogue ST Irons: Four New Models

Callaway Rogue ST Irons – Key Takeaways

Rogue ST features four new game-improvement iron sets.All four feature 450 Face Cup designed by AI.Up to 62 grams of tungsten have been added to lower the CG.Sets start at $999.99. Available at retail on Feb. 18.

On one hand, the Callaway Rogue ST irons story can be summed up quite succinctly: AI design and a butt-load of tungsten.

But if you’re not into the whole brevity thing, Rogue ST is a roadmap to Callaway’s iron strategy going forward. Callaway now boasts 12 to 16 distinct iron sets, depending on how you define combo sets. With that many, you can exercise control over retail space and consumers’ attention. If you can’t find a Callaway iron to fit your game, then golf might not be for you.

But Callaway also runs the risk of overwhelming golfers with too many choices. The new Rogue ST irons sit squarely on the game-improvement end of the spectrum but do game-improvement golfers really need four options?

Callaway Rogue ST Irons: Four New Models

It’s easy to forget but Callaway irons run on a two-year product cycle. The new Rogue ST irons replace the Mavrik iron series which was released in February of 2020. It’s also easy to forget the Mavrik line featured five distinct irons sets: the standard Mavrik , Mavrik MAX and Mavrik Pro, plus two models designed for women, the Mavrik MAX W and Mavrik MAX W Lite.

Callaway is streamlining the Rogue ST line and is changing the naming convention. The Rogue ST MAX is now the core iron in the lineup, replacing the standard Mavrik. The Rogue ST Pro replaces the Mavrik Pro.

Callaway Rogue ST irons
Callaway Rogue ST irons
Callaway Rogue ST irons






Callaway Rogue ST irons





Callaway Rogue ST irons




Continue reading

FIRST LOOK: Callaway Rogue ST MAX Hybrid

Callaway Rogue ST MAX hybrid leverage revamped Jailbreak design.Four models: Rogue ST MAX, ST MAX OS, ST MAX OS Lite and ST ProRetail price starting at $279.99

With any full family release, you expect plenty of overlapping technology. That holds true with the Callaway Rogue ST Max hybrid which incorporate Jailbreak ST, Speed Tuned Tungsten weighting and AI Face Optimization as seen in the Rogue ST drivers and fairway woods.

In addition, this might be the first time a product has more models (four) than keystone technologies (three). That’s just a fun little fact you can break out during your next family Zoom call.

TRICKLE-DOWN TECH

Hybrids are still the mini-van of the golf equipment industry. They’re not sexy and probably never will be. But the beauty is in the utility and versatility.

Typically, by the time we’re talking about hybrids, it’s alongside a shorter list of new technologies as compared to inline fairway woods and drivers. It’s simply a matter of mass properties.

New Callaway Rogue Hybrid

New Callaway Rogue Hybrid

🏆




Continue reading

Callaway Rogue ST Drivers (MAX, MAX D, MAX LS and Triple Diamond)

The Callaway Rogue ST driver family consists of four modelsWhile the shapes have been refined, all feature the full complement of Callaway technologyRetail price is $549.99

I’m going out on a limb here but I predict the Callaway Rogue ST lineup will prove to be the best drivers made by a food and beverage company this year.

I’m kidding (a little) though, with more than half of its revenue coming from TopGolf, it’s likely Callaway will make more money selling fajitas and Bud Light than it will from its golf clubs.

What a world.

To be sure, money is money, Callaway is making a lot of it, and it all counts, but with its reach expanding further away from the golf equipment space with each new year and acquisition, it’s going to be interesting to see how Callaway decides to prioritize its expanding catalog of businesses in the coming years.

a photo of the Callaway Rogue ST line of drivers
a photo of Callaway Rogue ST Drivers

a photo showing the new shape of the Callaway Rogue ST MAX driver.


a closeup image of the Callaway Rogue ST MAX driver
a photo of the Callaway Rogue ST MAX driver

a photo of the Callaway Rogue ST MAX D driver

a photo of the Callaway Rogue ST MAX LS Driver


A photo of the Rogue ST Triple Diamond LS driver








Continue reading

2022 Odyssey Eleven and Tri-Hot 5K Putters

Welcome to Part Two of exploring the 2022 Odyssey putters. Part One covered the 2022 Odyssey White Hot OG and Toulon Design putters.

This time around, we will be checking out the 2022 Odyssey Eleven and Tri-Hot 5K putter lines. This time, Odyssey really earns that “new” moniker. Some of these putters do have classic Odyssey head shapes but both lines really represent a new direction in Odyssey putter design.

Getting to the specifics: Like its predecessor, the Odyssey Ten, the Odyssey Eleven mallet features unique materials and new geometries. Here is a Tri-Hot 5K tip to help you avoid my erroneous assumption: The Tri-Hot 5k is not a redux of the 2010 Ti-Hot line. Sorry to those of you looking for titanium putters. Metal is a big part of the Tri-Hot 5k build story, though.

First, let’s take a deeper look at the Odyssey Eleven.


™































Continue reading

Callaway Chrome Soft, Chrome Soft X and Chrome Soft X LS Golf Balls

Callaway is introducing three new Chrome Soft models featuring Precision TechnologyChrome Soft, Chrome Soft X and Chrome Soft X have all been refreshedRetail price is $49.99/dz

Callaway Chrome Soft golf balls with precision technology.

If you’re an avid MyGolfSpy reader, that’s perhaps not the first thing you think of when it comes to the Callaway Chrome Soft family of golf balls but Callaway is so confident in its increasing ability to produce consistent, defect-free golf balls that it’s stamping a “Precision Technology” logo on every box of 2022 Chrome Soft, Chrome Soft X and Chrome Soft X LS golf balls.

Turning the Tables

Under Chip Brewer’s leadership, Callaway has embraced the idea of the Mongolian reversal. If you’re unfamiliar with the phrase, think of it as flipping the script or turning weakness into strength and, in the process, one-upping competitors. With that in mind, it’s fitting that Callaway, the company whose golf balls are basically the reason why off-center cores are a part of the golf ball conversation, now is leading the charge to quantify the impact of what it calls “COs” or concentricity offsets.

I’ll be honest. I didn’t see that coming.
















Continue reading

Callaway Rogue ST Fairway Woods

Callaway Rogue ST Fairway Woods leverage new batwing Jailbreak design.Three models: Rogue ST MAX, ST MAX D and ST MAX LSRetail price $349.99

One could make the argument that the Callaway Rogue ST fairway woods offer a more compelling tech story than the 2022 Rogue ST drivers.

There, I said it.

And if you look at the 2021 Epic Speed/Epic Max and 2018 Rogue fairway woods, the Rogue ST fairway woods are less like their predecessors than the accompanying driver releases. Will those changes fundamentally alter performance? That’s the real million-dollar question.

For its part, Callaway states that, compared to anything on the market, the Rogue ST is clearly the “leading fairway wood in performance.” The caveat here is that, like every other manufacturer, Callaway tests its new product against existing equipment. Fortunately, 2022 Most Wanted testing is already underway.

Stay tuned.








🏆




Continue reading

Odyssey 2022 White Hot OG and Toulon Design Putters

Today, we get our first look at the 2022 Odyssey White Hot OG and Toulon Design putters. Actually, that’s only half of our Odyssey story today. I also have the scoop on the new Odyssey Eleven putter and the potentially game-changing Odyssey Tri-Hot 5K line.

But don’t jump over there just yet. We have a bunch of Odyssey putters to cover right here first. 2022 looks to be a big year for Odyssey. If 2022 is anything like 2021 was for them, “big” should probably be replaced with “huge” or “all-time.” From the tours to the shops, Odyssey smashed 2021.

Let’s take a quick look at last year before we jump into what Odyssey has in store in 2022.

Odyssey Putters, #1 in everything

As I said, before we dive into what is new for Odyssey in 2022, it’s worth revisiting 2021. As you can see from the graphic above, Odyssey continued to dominate all professional tours. I do mean all tours. Sure, Jon Rahm using a White Hot OG Rossie S to continue his winning ways was a highlight but his success was not an outlier for Odyssey users. Odyssey staffers and non-staffers made a bunch of money with Odyssey putters in 2021.





































Continue reading

Modern Shafts No Match For A Giant Robber Crab

Golf course architecture is art. You couldn’t learn everything there is to know about it in a lifetime of study. It’s all part and parcel of the learning experience and, like golfers, architects learn more from their mistakes than their successes. BEN CRENSHAW

/ Geoff Shackelford

“He’s a ripper!” Imagine finding this after putting our for your handy double bogey. But good news, the driver snapped by this robber crab can be replaced under the revamped Rules of Golf.

From Australia’s Christmas Island, which is closer to Indonesia and famous for its crabs:


Golf Has Its First DAO With Hopes Of A Crowdsourced, Crypto-Funded Club

It’s a little more complicated than George Crump and friends building a course in the pine barrens and you are more than free to admit this makes no sense, but Josh Sens has the lowdown on golf’s first significant decentralized autonomous organization.

LinksDAO sold more than 9,000 NFTs in and initial offering for $11 million in Ethereum. The “grand experiment” is the vision of Mike Dudas, a Stanford start-up entrepreneur hoping to buy a course and create a community of members. Initial buyers of the NFT’s merely bought the right to buy into the next purchase.

Sens writes for Golf.com:

Nor will the money raised by the NFT sales be put toward buying a course. It will be used instead to fund other DAO operations, including course scouting, acquisition planning, marketing, legal compliance, community development and more.

Dudas concedes that there is a still a way to go.

Continue reading

"Trials In Renovation"

When we build golf courses we are remodeling the face of nature, and it should be remembered that the greatest and fairest things are done by nature and the lesser by art, as Plato truly said. ROBERT HUNTER

/ Geoff Shackelford

Country Club of Farmington (

Sometimes we forget the arduous task of conceptualizing, selling and executing a golf course restoration, particularly with the number of successful projects and satisfied courses.

So for those thinking of pushing to get their older golf course restored, I’d recommend reading about the experiences and lessons learned of Geoffrey Manton, a radiologist and Green Committee Chairman at Country Club of Farmington.

Not everyone will understand what we’re trying to accomplish by restoring the golf course, and maybe that’s not their fault. After all, everything is relative. There is a dominant feature on our golf course, a former sand quarry, that has been overgrown for over a half-century. Our consulting architect created computer generated imagery of what a restoration of this feature might look like. “Can you imagine, it looks like Pine Valley!” said one member to another. “What’s Pine Valley?” replied the other. Some detractors have been more direct, like opposing green expansions, citing the atrocity of having a sprinkler head on the putting surface or calling for tree planting to replace those lost from the emerald ash borer. Each member has their own perspective and as I’ve been informed – “I pay dues. I have a right to complain.”


Continue reading

PIP Meet The PIF! Saudi International Names Sponsor, More Stars To Field

After intense, last-minute negotiations, the Public Investment Fund of Saudi Arabia has been named title sponsor of the Saudi International. Terms of the deal were not announced.

More alarming for the PGA Tour and European Tour should be the continued addition of players to February’s field. Besides now having commitments from five of the world top 10, they’ve added Tony Finau, Patrick Reed, Matthew Wolff, Cameron Smith, Marc Leishman and Lucas Herbert. The allure of the Asian Tour!

The gold rush and late adds seem to be fueled by the PGA Tour’s “stand” against the existential threat, which included creating the widely-mocked PIP and granting of releases with meager consequences for players passing on the AT&T Pebble Beach Pro-Am. It’s a far cry from last summer when players were supposedly going to face membership expulsion for jumping ship. But the Saudis went out and got themselves some Asian Tour co-sanctioning and the snowball is picking up speed.

As Rex Hoggard notes here in the best possible light, the Tour was “slow” to grand competing event releases. If that’s the best they’ve got in their arsenal, it’s going to be a long year at the Global Home.

The PIF has assembled an impressive field at this point and sets up the potential for some fascinating names finding their way into the AT&T Pebble Beach field. As in, half the Champions Tour, all Korn Ferry grads, and definitely some Beljan’s and Uresti’s. Shoot, at this pace they may be the headliners!


GolfLynk.com