Welcome back, fellow Golf Spies, to another edition of History’s Mysteries. This week, our traipse back in time delves into the real story of the best-selling iron in golf history, the PING Eye 2.
Conventional wisdom says the PING Eye 2 was a revolutionary breakthrough in golf club design. Karsten Solheim, many say, cracked the forgiveness code when the PING Eye 2 hit the streets in 1982. Further, the pundits say Karsten revolutionized iron spin when he invented square, or U-shaped, grooves. What’s more, those grooves were such a competitive advantage that both the USGA and the PGA TOUR banned the Eye 2 for spinning the ball too much.
Friends, none of that conventional wisdom is true.
So let’s fire up the Hot Tub Time Machine and set a course for 1961. That’s when the PING Eye 2 story really begins.
History’s Mysteries: The PING Eye 2 Back Story
The PING Eye 2 was officially released in the fall of 1982. It followed the original Eye, which was launched in 1978, and the PING Karsten irons, which were launched in 1969. But the PING Eye 2 DNA actually traces back to 1961 and Karsten’s first iron set, the PING 69.
Karsten drilled and milled out a pair of linear cavities: a shorter, smaller one close to the sole and a wider, longer one higher up. The result? The first perimeter-weighted iron.
“Karsten’s thing was that he viewed the golf club as being like a tennis racket,” PING company historian Rob Griffin tells MyGolfSpy. “He wanted the weight around the perimeter.”
The Karsten Irons
The first PING iron to actually look like what we think of now as a PING iron was the Karsten I. It launched just one month after man landed on the moon and looked like something Neil Armstrong used to dig up some moon dust.
It’s impossible to overstate how radical the first Karsten iron (the K-I, as it was known) truly was. Its hollowed-out cavity created exaggerated perimeter weighting. The toe itself sloped sharply to the heel and it had a very generous offset. Most importantly, it was an investment-cast iron made from the same 17-4 stainless steel being used in the aerospace industry.
In And The Putter Went…PING, an exhaustive history of PING, author Jeffrey Ellis writes that club pros were not fans.
“Send me a dozen putters,” Ellis quotes one pro as saying. “But keep those ugly irons out of my shop.”
“That’s the worst-looking golf club ever made,” said another.
Karsten updated the line throughout the 1970s, adding the K-II, K-III and K-IV irons. By that time, the investment-casting thing was catching on.
“You can reproduce the same exact club head time after time,” explains Griffin. “Karsten was an engineer who worked in aerospace. His standards for quality were at the highest level. Investment casting allows you to make exact copies after exact copies.”
Eye For an Eye 2
Between putters and the Karsten irons and woods, PING was starting to move. By the end of the ‘70s, the company compound had grown to more than 75,000 square feet over 15 acres, with more than 300 employees. And, in 1978, PING gave us the Eye.
The original Eye was more compact than the Karsten irons. The cavity was reengineered to look like an eye and more weight was moved to the perimeter. Additionally, the Eye featured progressive hosel offset and sole contours throughout the set.
The new Eye 2 featured a longer blade than the Eye. The face was taller, the topline thinner and the eye-shaped cavity was refined. And the grooves? They were the traditional V-shape in accordance with long-standing USGA guidelines.
In short, the 1982 PING Eye 2 was a noticeable upgrade over the original Eye. But the upgrade was evolutionary, not revolutionary. Nevertheless, it was a huge success. By the following summer, PING’s workforce more than doubled and the plant was pumping out 5,000 golf clubs a day.
1984 and U-Shaped Grooves
1984 was a memorable year. Michael Jackson’s hair caught fire, Wendy’s asked “Where’s the Beef?” and Wham! asked that you wake me up before you go-go. It was also the year the PING Eye 2 became the PING EYE 2.
As mentioned, the original Eye 2 irons sold from 1982 to 1984 had regular V-shaped grooves. But PING engineers noticed that the USGA had changed its rules for 1984 to allow U-shaped grooves, largely due to the fact that investment casting couldn’t make a true V-shaped groove.
“The bottom of the V would fill in with material,” says Griffin. “You’d basically be left with a U-shape anyway.”
Since the USGA changed the rule to allow for a U-shaped groove, Karsten figured he could use it.
“I don’t think he thought the grooves would provide better spin,” explains Griffin. “He just thought it would be better from a manufacturing perspective. We were the first ones on the market with those grooves and people perceived that it made the ball spin better.”
However, it was those Eye 2 BeCu models that would start causing PING some problems.
Shredded Balata
For some reason, the new U-shaped grooves on the Eye 2 BeCu models were chewing up balata balls like crazy on Tour. The specs were the same as the standard steel Eye 2 but BeCu models were marring balls while the steel Eye 2 models weren’t.
Titleist found its pros were turning its balatas into shredded wheat each week and asked Karsten if he could do anything. So Karsten added a bit more radius to the edge of the grooves to smooth them out. As a favor. To a competitor.
And that’s when the war started.
“That’s what got under Karsten’s skin,” says Griffin. “He felt they were changing the rules on the fly. And they adopted a way of measuring that Karsten felt had no basis in mechanics, machining or engineering.”
Essentially, the USGA was saying the Eye 2 grooves were too close together because they measured the radius as part of the groove width.
It was, essentially, a pissing contest on how to measure grooves.
Sue Me, Sue You Blues
In short order, the PGA TOUR joined the kerfuffle. After complaints from Tour pros who weren’t using PING, the PGA unilaterally banned U-shaped grooves from competition, claiming extra spin provided an unfair advantage. USGA testing had concluded there was no advantage. But the Tour commissioned its own tests and found that under certain conditions, specifically out of wet, heavy rough, that square grooves did perform slightly better.
But the same test also showed that V-grooves performed better on the fairway in dry conditions.
“Karsten wanted to prove himself right and he was defending his honor,” says Griffin. “People were calling our clubs ‘cheaters.’ And you know Karsten, the Christian man of integrity that he was, he just had to stand up for what he thought was right.”
The fight certainly wasn’t hurting sales, however. In 1985, PING was the top-selling iron in golf with an 18-percent market share. By 1988, that jumped to 28 percent. Over that same period, Hogan dropped from a nearly 15 percent share in ’85 to 5.4 in ’88. Wilson dropped from 13.6 percent to just over nine and MacGregor dropped from seven percent to 5.4.
“We had people taking to that technology right away,” says Griffin. “They recognized Karsten’s genius in terms of club design.”
Settlements and Accommodations
PING’s lawsuit with the USGA carried on until 1990 when the two sides reached a deal. They essentially agreed to split the baby. PING would modify its tooling going forward to reflect the USGA’s method of measuring grooves while the USGA agreed to grandfather in PING Eye 2 irons made from 1984 through 1990 that featured the U-shaped grooves.
Oddly, PING never did settle the issue with the R&A. As far as the Royal and Ancient is concerned, any PING Eye 2 with ‘80s-era U-shaped grooves is still non-conforming.
The two sides finally reached an out-of-court settlement in April 1993. There would be no admission of wrongdoing by either side and U-shaped grooves would remain legal on Tour. And the Tour agreed to pay PING’s legal fees.
“By this time, Karsten was in his late 70s,” says Griffin. “It took his time and energy away from working on new things. We had the best-selling golf club in the world. We couldn’t make them fast enough and we had to deal with all this.”
“I don’t think he ever thought about giving in. He knew he was right and he was going to prove it. And he was right.”
Legacy and Unintended Consequences
Whenever OEMs tell us about their new irons, the conversation always turns to perimeter weighting, CG and forgiveness. It’s all the stuff Karsten was doing dating back to the crude PING 69 irons back in 1961.
“He’d feel like, ‘Of course that’s what they’re talking about. That’s the right way to do it,'” says Griffin. “Karsten really taught the golf club industry how to build the modern golf club.”
Back in the ’80s, the PING Eye 2 wrapped all that up into one not-so-lovely package. And golfers bought them like crazy.
The PING-USGA lawsuit, however, did have unintended consequences. Many feel the lawsuit and resulting controversy emasculated the USGA as a rule-making body. The theory is that the USGA became gun-shy and let the industry go wild during the ‘90s and into the new century. By failing to develop new rules and regulations that would limit technological advancement, we’re now faced with calls for a ball rollback and bifurcation of the Rules of Golf.
The PING lawsuit brought both sides to the table for the first time which would lead to a more collaborative relationship.
PING Eye 2 Postscript
The PING Eye 2 was a marvelous product but was it a breakthrough? Instead, consider it a perfect storm: the culmination of Karsten’s 20 years of work on perimeter weighting, low CG, launch, spin and forgiveness.
In reality, it was a nice upgrade over the original Eye. Circumstances, however, had different plans
The groove controversy pushed the PING Eye 2 into legendary status. And when legend becomes fact, we believe the legend. To this day, people believe the Eye 2 had U-shaped grooves from Day One. But for the first three years, it had V-grooves. People also believe Karsten invented U-shaped grooves but you could say the USGA did. And people swear the Eye 2 was deemed non-conforming because pro golfers were spinning the crap out of the ball. They weren’t. PGA TOUR pros, probably influenced by the USGA groove controversy, may have thought PING players had an unfair advantage. But reality says otherwise.
And let’s not forget that little neck patent that Karsten added to the 1984 PING Eye 2 models. In reality, that may have had more to do with spin than the shape of the groove.
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