Testers Wanted – BirdieBall Outdoor Putting Green

For a company like BirdieBall, the pandemic created an unexpected surge in demand for at-home golf practice gear. With many courses closed, plenty of golfers looked for opportunities to transform a garage, backyard or living room into a makeshift short-game practice area. Now that the industry is back to some semblance of normalcy, golfers haven’t abandoned this concept. In fact, it might have lit the type of fuse that results in conversations that start like: “Hey,  honey, you know that addition you always wanted to put on the house?”

I’m not suggesting you go that exact route. But a quick Google search reveals the market isn’t suffering from a shortage of manufacturers. In short, if enough people are willing to buy something, someone will figure out a way to produce it.

It doesn’t take a Ph.D. in economics to understand that BirdieBall is in a complex—yet potentially lucrative—situation.

In order to take full advantage of the unforeseen and perhaps temporary circumstances, it is in BirdieBall’s best interest to extend the product line where it believes the opportunity exists to gain new customers.

BIRDIEBALL OUTDOOR PUTTING GREEN

We know that BirdieBall produces class-leading indoor putting mats. Its secret sauce is a polymer that allows the indoor green to roll precisely like the manicured surfaces pros putt on every week. If there’s a downside, it’s that the indoor version looks more like a foam pad than a conventional putting green. Then again, a good bit of BirdieBall’s success is rooted in its purposely non-traditional approach.

All that aside, it seems fitting that consumers would want to see if BirdieBall could replicate the recipe in an outdoor putting mat. BirdieBall believes it’s done exactly that.

Most putting greens resemble artificial turf. The primary upside to turf-like material is the enhanced durability necessary for outdoor use. However, many greens are slow, bouncy and, frankly, junk. Those that offer better performance typically require custom installation and possibly an equity line of credit to foot the bill.

So how does Birdieball hold true to its position as a market leader in performance while offering golfers a budget-friendly solution? Good question.

According to BirdieBall, its new outdoor putting mat checks the three vital performance boxes. Tight weave. Heavy face weight. Final shear cutting.

Think of it a bit like a high-grade carpet. The density helps promote durability while the tighter weave ensures the ball rolls on top of the material. And, with the final shear-cutting process, BirdieBall says the putting mat offers the same green speed (10-11 on the Stimpmeter). As a point of reference, this is close to what you’d likely find at higher-end public and daily-fee courses.

But because this is a new product, we thought it would be best to get it in the hands of several MyGolfSpy readers and get your feedback.

TESTERS WANTED

We’re looking for three MyGolfSpy readers to test, review and keep the BirdieBall Ulitmate Backyard practice setup.

Items included: Outdoor putting mat, BirdieBalls, Strike pad and various targets.

Head to the BirdieBall Outdoor Testing Thread in the forum to apply.

This testing opportunity is open golfers who live anywhere BirdieBall products can be shipped.

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