Monday’s final round of the Tour Championship on NBC drew a 2.4 rating, essentially the same as the previous week’s BMW (2.23). However, that event finished later in the day and on a Sunday. It also featured arguably the most spectacular late dramatics since Tiger’s 2019 Masters win.
But the Tour Championship is also supposed to be the culmination of the PLAYOFFS(C) and now features an easier-to-follow, if flawed, format. Drawing a number consistent with other “Return to Golf” events might be disappointing to the event backers.
Also, TV folks say Labor Day Monday is generally tougher for ratings in normal times. Yet with fewer people traveling, not as many kids returning to school and absolutely no significant sports competition that day, this year’s edition seemed primed for a large audience.
The rating could be seen as a positive given that a fan-free East Lake was even more mojo-free than normal and the event lacked certain ratings draws.
Ratings positives courtesy of NBC and Golf Channel: