It’s major week (or given it’s the PGA Championship, a barely-a-major week), and the golf equipment industry has graciously chosen to let the tournament have the news cycle to itself. Mostly.
That said, as with any major, there were plenty of limited edition releases that dropped this week, each trying to capture Charlotte’s essence with all the creativity of a ChatGPT prompt.
Limited Edition Releases: The Charlotte Edition(s)
First – kudos to Bridgestone. Given that everyone else seemed stuck on three rudimentary Charlotte themes: 1) Queen City, 2) Hornets, or 3) Auto Racing, Bridgestone at least had the imagination to lean into the course (Quail Hollow, obvi) itself with a drop of limited edition Tour BX “Quail Eggs.” #Winning
TaylorMade launched limited edition Queen City bags and headcovers that—surprise!—leaned into all three of those plotlines listed above. Because why choose just one cliché when you can have them all?
COBRA launched limited edition “Pole Position” headcovers which featured blends of Charlotte Hornets colors and racing-themed prints. Nothing says “golf” quite like looking like you’re ready to change tires at the Coca-Cola 600.



























