Golfing News & Blog Articles

In today's edition of Timeless Tips we look back at Greg Norman's keys for hitting the ball long and straight.

The post Greg Norman’s 3 simple tips to drive the ball long and straight appeared first on Golf.

Lasse Kjus knows a thing or two about harsh weather. The former Olympic and World Cup champion Norwegian alpine skier spent most of his life battling the elements around the world from Lillehammer to Nagano, Salt Lake City and everywhere in between.

Unable to find a ski jacket that was as comfortable, stretchy and insulated as he felt in his race suit, Kjus launched KJUS in 2000. After being the first brand to introduce a stretch ski jacket to market in 2002, KJUS spent a decade manufacturing highly engineered fabrics and products focused on temperature management, so wearers weren’t zipping and unzipping their jackets.

Leveraging its knowhow and technology from the ski slopes, KJUS transitioned into golf by launching its first product line of premium rain gear headlined by the Pro 3L jacket in 2013.

“We figured that if we could keep a skier protected from extreme wind, rain, snow, cold elements and they’re incredibly comfortable and they can move, we can also do that in golf,” KJUS President Brooke Mackenzie said.

A Natural Transition

From the outside, transitioning from ski-focused products to golf seems like a bit of a stretch. The former is done at high speeds in some of the coldest, wettest and windiest environments on the planet, whereas golf is typically played in more temperate climates and at a snail’s pace in comparison.

Snell Golf is launching three new balls. Two will be familiar while the third is a compelling offering that will allow Snell to reach a larger and, perhaps, unique audience. 

It could be said the theme of the new Snell lineup is “simplicity.” That starts with the names—Prime 2.0, Prime 3.0, Prime 4.0. The numerical bits refer to the number of layers. 

We’ll dig into more details but the idea is to keep fitting simple as well. Snell will recommend a model based on how far you hit your 7-iron. It’s an approach that speaks to the reality that golfers don’t always know how far they hit their drives and, even when they think they do, the numbers tend to be inflated.  

As a target club, golfers tend to have a more realistic sense of how far they hit their 7-iron.

A Fresh Start 

It’s unusual for a direct-to-consumer brand like Snell (or any ball brand, for that matter) to replace an entire lineup just one year into a product cycle but there were some issues with the prior generation—most notably with the MTB Prime X. So Snell founder Dean Snell took the unusual step of pressing the reset button well ahead of schedule. 

lululemon is one of, if not the biggest, names in athleisure. They’ve dominated the stretchy yoga pants game and five-inch inseam frat-boy shorts market for years.

But until recently, lululemon had a rather large piece of the pie missing from their growing portfolio: golf.

Golf? Hasn’t lululemon always had polos? Sure. They’ve had polos for years. And their ever-popular ABC pants make frequent appearances on golf courses and college campuses around the globe. But they were mostly seen as clothing for everyday wear. Until recently, lululemon had marketed their polos, pants, etc., as appropriate for golf, but had yet to make anything specifically for golf. There’s a difference.

I remember the first time I saw a pair of pants from lululemon marketed as actual golf pants. This was around 2022 when the brand signed former NBA player turned college golfer JR Smith to an NIL deal.

Even still, lululemon didn’t go all in on golf, at least not then. Those who have been fans of the brand for years saw the potential but it wasn’t until lululemon signed budding star, Min Woo Lee that the brand really started taking golf seriously.

Are you in the market for a new minimalist walking bag? Stitch just upgraded their classic SL2 bag. No, STITCH isn’t trying to reinvent the wheel here. But they did make some small changes to the new SL2 Gen 2 bag in order to make it more functional.

Here’s what you need to know about the new STITCH SL2 Gen 2 golf bag.

Release Details

Just under five poundsWider stand systemSTITCH Touring FabricFull-length apparel pocketMagnetic ball pocketFour colors: Onyx, Stitch Blue, Midnight, Glacier WhiteRetail of $398

Upgraded Performance

I’ll be honest, STITCH golf bags are most known for their sleek designs and premium materials. Function, sometimes, can fall by the wayside. The SL2 Gen 2 aims to remedy that and bring things more into balance. STITCH added a few performance upgrades that should make the Gen 2 bag a better overall walking bag than its predecessor.

Namely, those include a larger full-length apparel pocket, magnetic ball pocket and wider stand system. Storage and stability are paramount to any top-performing golf bag and it’s nice to see STITCH taking these things seriously.

Like STITCH’s other offerings, the new SL2 Gen 2 is made from STITCH Touring Fabric, a material that provides the look and feel of leather with extra durability and abrasion resistance.

Hannah Green won LPGA Tour's JM Eagle LA Championship for the second straight year Sunday, holing out twice from off the greens in a pivotal back-nine stretch at challenging Wilshire Country Club.

Stephen Ames celebrated his 60th birthday by defending his title in the Mitsubishi Electric Classic for his eighth PGA Tour Champions victory.

Brendan Steele held off a fast-finishing Louis Oosthuizen to score a 1-shot victory in the LIV Golf Adelaide tournament.

The new Titleist Vokey SM10 wedges were released in March and have quickly become a popular addition to many golfers’ bags. Why? To answer that, we are looking for four golfers to test, review and keep a set of Titleist Vokey SM10 wedges.

About The Vokey SM10 Wedges

MyGolfSpy staff member Tony Covey has a complete breakdown of the new SM10 wedges here , which is a must-read, but the shorter version is that Vokey SM10 is focused on three key elements—versatility, distance control, trajectory—while maximizing spin. The Vokey SM10 lineup has a total of 25 loft, bounce and grind options.

This includes the M Grind that had previously only been available through WedgeWorks and T Grind that has made its way to the retail market. The other options that a golfer must choose are the finishes: tour chrome, jet black and the new nickel.

There’s more, though. The Vokey SM10 has refined the shape and CG placement to help optimize distance control and trajectory. This works in tandem with their spin-milled grooves that feature groove geometry that varies depending on the loft to maximize spin for each loft.

Titleist Wedge Selector Tool

Of course, all of this can be a lot to take in so Titleist offers an online Wedge Selector Tool to help simplify things. It is a series of eight questions which gather various information about your current setup and game to help make the best recommendation on what setup would be best for you. To try it yourself, go here!

“Enjoy the process” – all of modern media

It seems like everyone in the media is talking about the “process” or the “journey” but few take time to explain what they truly mean by these terms.

So, let’s break it down.

Process in Golf vs Outcome in Golf

Let’s first start by understanding what the difference between process in golf and outcome is. The outcome is the end goal, what you dream of achieving. It is the results that you see. For example, your scoring average, or finish at a tournament.

The process in golf is the systems you have in place and the actions you take daily to get to your end goal. For example, developing a consistent pre-shot routine, or practicing putting 5 times a week.

Despite a 5-over 76 on Saturday, Grace Kim still has a share of the lead at the LPGA Tour's JM Eagle LA Championship with Hannah Green.

Patrick Fishburn and Zac Blair fell one stroke shy of the tournament record, firing a 12-under 60 to take a one-shot lead Saturday at the Zurich Classic.

Instructor Tim Gillis explains the two key decisions players must make to successfully execute shots from sidehill lies.

The post These 2 decisions are key when facing a sidehill lie, says top instructor appeared first on Golf.

During the third round of the Zurich Classic, Brandt Snedeker hit a shot toward the crowd. Then, a fan made a regrettable error.

The post Pro launches shot toward crowd. Then fan makes regrettable rules blunder appeared first on Golf.

Nick Pugh, caddie for Australian golfer Lucas Herbert, was struck in the head by a water bottle during second-round play at LIV Golf Adelaide.

On Saturday, Lucas Herbert's caddie was struck by a water bottle launched by a fan on the rowdy "watering hole" at LIV Golf Adelaide.

The post Pro’s caddie struck by water bottle at rowdy LIV Golf event in Australia appeared first on Golf.

If you're in the market for a new golf bag, it's time to stop, drop and scroll your way to this incredible deal at Fairway Jockey.

The post Save 50 percent — that’s $125! — on this classic stand bag for a limited time appeared first on Golf.

How to watch the 2024 Zurich Classic of New Orleans on Saturday, including full Zurich Classic Saturday TV coverage, streaming info and more.

The post 2024 Zurich Classic Saturday TV coverage: How to watch Round 3 appeared first on Golf.

In today's edition of Play Smart, we share one easy thing you can do that will make you a better golfer this upcoming season.

The post Doing this 1 easy thing ensures you’ll shoot lower scores appeared first on Golf.