Golfing News & Blog Articles

Stay up-to-date on golfing news, products, and trends from around the world.

Rahm struggles with 73, well back at Farmers

Jon Rahm made a double bogey on the par-4 seventh hole during a 1-over 73 that left him 9 shots behind leaders Sam Ryder, Aaron Rai and Brent Grant after Round 1 of the Farmers Insurance Open.

Solution for Your Crisis Mishits

There are lots of ways to create mishit shots, but you should learn the 3 basic tricks to eliminate at least 50% of YOUR mishits.  If you are falling back when you swing or taking a divot before impact with the ball, your swing arc is bottoming out too early.  Using the following “tricks” will help you learn the correct impact position to avoid mishits and should help you reform your swing.

Mental Preparation

Before you start to use these swing “tricks”, calm your mind and stop trying to knock the skin off your ball.  Your last great shot or your last missed shot may be motivating you to swing harder.  Get that out of your mind. Setup and make the exact practice swing that you plan to make before you hit your next shot.  Learn from that swing by watching where you skim the ground or take any divot.  Adjust your setup and make the practice swing that you want to execute.

Use the following “tricks” when you find that you are rushing your swing on a windy day, hitting from a bad lie in the rough or when you are planning to hit a miracle shot.  A proper swing will allow you to transfer your weight to your leading foot during your transition and allow your swing-arc to bottom-out at the correct point for your driver, irons and wedges. 

1/ Driver Trick: [Error to avoid: bottoming out under your ball and causing pop-ups]

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Odyssey White Hot Versa and New OG Putters

Odyssey White Hot OG continues in 2023 with a new design and price point.Odyssey is bringing back the popular Versa alignment scheme.2023 White Hot OG (MSRP: $199) and White Hot Versa (MSRP: $249) both at retail on Feb. 3.

All that’s old is new again at Odyssey Golf in 2023 and some of you are going to be real happy about that.

Yes, the No. 1 putter on the PGA TOUR (three for three for Odyssey-using winners in January so far) is acting like it’s 2013 instead of 2023. Odyssey is not afraid of looking backward to move forward. Why wouldn’t they with their solid track record full of positive designs?

True, Odyssey already sort of did the retro thing in 2021 when they revived the original-recipe White Hot insert for the OG White Hot OG line. Odyssey did that because players continued to use their old White Hot putters rather than changing to new models. So Odyssey did the smart thing and gave the people the insert they wanted.

In 2023, they are taking a page from their own playbook and again resurrecting a popular Odyssey design. Continuing to give the people/customers what they want seems like a solid marketing plan to me. What has Odyssey returned to the clamoring public? In a word, Versa.

Black-White-Black is Back. All right!

Obviously, Odyssey can’t just rerelease their Versa putter designs from 2013. I guess they could but that would mean completely discounting the decade of putter performance progress Odyssey has made since the original Versa launch. Why not have both? Just like they did with the White Hot OG line, Odyssey is taking the core retro Versa elements loved by golfers and merging them with current design methodologies.

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Bridgestone e6 Golf Balls plus Updates to OTTO

Bridgestone e6 Golf Balls – Key Takeaways

Update to Bridgestone’s best-selling, longest-running ballAvailable in Optic Yellow and White, $24.99/dozenBridgestone also updating and shrinking OTTO the ball-fitting robot

 

The new Bridgestone e6 golf ball is the company’s horse. It’s been in Bridgestone’s lineup the longest, and it’s Bridgestone’s best seller.

And it’s not even close.

“There’s definitely a following for e6,” says Bridgestone Golf Ball Marketing Manager Elliot Mellow. “It’s always been about soft, low compression and good feel.”

For 2023, none of the above has changed. But the new version is being reformulated to soften something you don’t often think about.

Bridgestone e6
Bridgestone e6
Bridgestone e6
Bridgestone OTTO
Bridgestone OTTO
Bridgestone OTTO

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PGA Tour seeks to add Saudi fund to LIV lawsuit

Attorneys representing the PGA Tour are seeking to add Saudi Arabia's Public Investment Fund and the fund's governor, Yasir Othman Al-Rumayyan, as defendants in the tour's countersuit against LIV Golf.

McIlroy snubs Reed, in no mood for reconciliation

Rory McIlroy was on the driving range Tuesday at the Dubai Desert Classic when he was approached by Patrick Reed, one of the high-profile players to have joined LIV Golf. McIlroy said he was busy practicing and didn't feel the need to acknowledge Reed.

Sizzling Rahm targets PGA Tour trifecta at Torrey

Jon Rahm has won four of his last six starts worldwide, including the first two PGA Tour events of the season. "I don't take it for granted," he said.

What to watch as the PGA Tour moves to Torrey Pines

Rahm won again and is going for the first three-peat on Tour since 2017. The PGA Tour heads to Torrey Pines and there was a Rory McIlroy sighting.

Cleveland Frontline Elite Putters

Cleveland Frontline Elite Putters – Key Takeaways

Eight new models in Cleveland’s Frontline seriesExtreme forward CG to reduce twisting on mishitsOptional ALL-IN carbon fiber/steel shaft offering$249.99 steel; $299.99 ALL-INAvailable Feb 22

The new Cleveland Frontline Elite putters are living proof that a certain age-old adage is, in fact, true: It’s what’s up front that counts.

In this case, what’s up front is a lot of tungsten and a center of gravity that’s so far forward that if it were any farther up front it would be in the next putter.

We’ve known since the Eisenhower Administration that perimeter weighting is very good for putters (thank you, Karsten). And we’ve known since the Spice Girls were a thing that a rear-weighted mallet drove putter MOI sky high.

But it’s only been in the last handful of years that putter companies, particularly Odyssey and Cleveland, have marketed the benefits of forward weighting.

Is a forward-weighted putter for you? Cleveland is giving you plenty of options to find out.

Cleveland Frontline Elite Putters
Cleveland Frontline Elite Putters
Cleveland Frontline Elite Putters
Cleveland Frontline Elite Putters
Cleveland Frontline Elite Putters
Cleveland Frontline Elite Putters
Cleveland Frontline Elite Putters
Cleveland Frontline Elite Putters



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Scotty Cameron Super Select Putters

Scotty Cameron unveils his new Super Select milled putter line.The new line features new Dual-Milled faces, Plus models and the return of both Golo and Del Mar models.The first batch hits stores on March 17 with the second batch coming May 19 (MSRP: $449).

Milled metal maestro Scotty Cameron has unleashed his 2023 creations: the Scotty Cameron Super Select putter line. Yes, Cameron fans, Mr. Cameron’s Special Select putters are no longer “Special.” Now they are Super!

What does that mean? What does any of it mean, really? Why are we here? If fingers are so great, why do we only have 10 of them? Do we really need three different versions of the word to/too/two? Do you really get to make a wish if you can lick your elbow? Why do we get so excited about rolling a ball at a hole with a stick?

Sorry. Lost focus there for a moment. Let’s get back to these new putters and a question I can actually answer.

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What makes the Scotty Cameron Super Select putters “super”?

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How to Focus In Golf: Developing Intention and Awareness

Better focus in golf is all about having a clear process to follow and then learning how to control your attention.

We can’t simply can’t fully apply ourselves to continued improvement without being able to do this, and here’s how to do it:

Better Focus in Golf: Having a Clear Intention

Focus in golf is when your intention for your focus is currently aligned with what you are actually directing your attention to.

This is why the mental scorecard for golf is so important, as it reminds you want you want to focus on. So the first step is deciding on what you actually want to focus on i.e. what is in your Pre Shot Routine, what you will focus on after a bad shot, in between shots, etc.

Better Focus in Golf: Being Present

Being present is when your focus is 100% on what you are doing now, not what just happened, or what might happen in the future. The intention for your focus in golf is aligned with what you are actually directing your attention to. When you are doing this, your mind is quieter, you have a deeper connection with what you are doing, and it’s more likely that your physical movement will be fluid and uninhibited.

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Bridgestone e9 Long Drive Golf Ball

Bridgestone e9 Long Drive Golf Ball – Key Takeaways

Designed by Bridgestone for official World Long Drive competitionsFirm enough for distance, soft enough for low spin$29.99/dozen. Available at retail in March

The new Bridgestone e9 Long Drive golf ball is, as far as we know, a first.

As in, it is—we believe—the first golf ball designed specifically for the Professional Long Drivers and World Long Drive Associations. If you watch any of those long drive competitions on TV, they’ll be smashing the new Bridgestone e9.

And it also fills a bit of a void that’s been in the golf ball marketplace since the days of the old Rock Flites: a firm true distance ball.

Just how this ball came about is actually a pretty cool story. We promise you, if you tee this one up, it’ll go high, far and deep.

 Bridgestone e9 Long Drive – The Genesis

“It’s a culmination of two different projects we’ve been working on,” says Elliot Mellow, Bridgestone’s Golf Ball Marketing Manager. “The perfect storm ultimately led to the e9.”

Bridgestone e9 Long Drive
Bridgestone e9 Long Drive
Bridgestone e9 Long Drive


Bridgestone e9 Long Drive
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Titleist T-Series Black Irons and Vokey SM9 Jet Black Premium Wedges

Titleist has announced black versions of its T-Series iron lineup.The limited release features a new titanium carbide vapor coating.Also announced are Vokey SM9 Jet Black Premium wedges.Global availability for both begins March 3.

As clubs roll into Year Two of the cycle, it’s typically the time when companies launch “black” versions of products and the golfer interweb gets flooded with ever-so-clever Back in Black headlines.

And here we are.

While Titleist is guilty of the first part (and that’s fine because golfers seem to appreciate the black options), I won’t be guilty of the latter. I also won’t be doing anything around Fade to Black, Black Betty and definitely not Baa Baa Black Sheep, though the price tag is sure to leave some of you bleating like angry goats.

A Titleist T-Series T100 Black Iron
A Titleist T-Series black T100S iron
A Titleist T-Series Black T200 Iron
The stock True Temper AMT and Project X LZ Onyx shafts in the Titleist T-Series Black irons
A closeup of the Titleist logo script in the T-Series Black irons
A Vokey SM9 Jet Black Premium Wedge
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A Vokey SM9 Jet Black Premium Wedge next to a Titleist TSR1 Driver
A close crop of a Vokey SM9 Jet Black Premium Wedges
an interesting angle of the Vokey SM9 Jet Black Premium Wedge
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How to watch PGA Tour's Farmers Insurance Open on ESPN+

The next event on the PGA Tour is the Farmers Insurance Open at Torrey Pines Golf Course in La Jolla, California. Here is how you can watch all of the action, which starts Wednesday.

Monahan, Pelley won't be part of OWGR's LIV call

PGA Tour commissioner Jay Monahan and DP World Tour CEO Keith Pelley have recused themselves from the Official World Golf Ranking board that is considering whether LIV Golf League players will receive world-ranking points.

Morikawa, Scott joining virtual TGL golf league

PGA Tour players Collin Morikawa and Adam Scott were added to the roster of players in the TGL golf league.

Sources: LIV team final moving to Saudi Arabia

LIV Golf's team championship will be played in Saudi Arabia in November, sources confirmed to ESPN. Last year's team final was held at Trump National Doral in Miami.

Titleist TSR1 Driver – Lightweight and Aerodynamic

Titleist has announced the addition of the TSR1 driver to the TSR driver family.The TSR1 features aerodynamic shaping and a light overall build weight.The objective is to create distance though faster clubhead speed.Retail price is $599. Pre-sale begins Feb. 2. In stores Feb. 23.

The launch of the Titleist TSR1 driver shouldn’t come as a surprise. When TSRs 2, 3 and 4 were released, Titleist was up front about the fact that its lightweight model—the TSR1—was coming in early 2023. It’s a small thing but it’s kind nice that the company gave its “1” players the head’s-up that a replacement was in the works.

Your patience has been rewarded.

About the Titleist TSR 1 Driver

The TSR1 leverages weight (or lack thereof) to deliver more clubhead speed to what Titleist graciously calls the “moderate swing speed player.” More specifically, the primary audience for the TSR1 is golfers who swing below 90 mph.

a photo of the lightweight Titleist TSR1 driver
an address view of the Titleist TSR1 driver
A profile view of the aerodynamic shape of the Titleist TSR1 driver
A closeup of the sole graphic on the Titleist TSR1 driver
the Multi-Plateau VFT face of the Titleist TSR1 driver
A titliest TSR1 driver on a scale
The sole of a Titleist TSR1 driver
A closeup of the weight on a Titleist TSR1 driver
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Bridgestone e12 Contact: Contact Science Goes FLEXATIV

Bridgestone e12 Contact – Key Takeaways

New FLEXATIV ionomer coverFirm when hit with driver, soft when hit with wedgeAvailable in white plus Matte Green, Red and Yellow$34.99/dozen, available in March

The new Bridgestone e12 Contact is an interesting release for a handful of reasons. Foremost on that list is that it represents the kind of R&D effort most OEMs don’t usually commit to in ionomer offerings.

Typically, an OEM gives its “premium ionomer” ball some trickle-down technology from its Tour-level balls and calls it “innovation.” Bridgestone, as you’ll see today, tomorrow and Wednesday, puts some thought into this category.

Whether it’s enough to make this ball more attractive to golfers than a direct-to-consumer urethane ball at a similar (or even lower) price is the proverbial open question.

So let’s dissect the new Bridgestone e12 Contact. First off, we need to understand the holy trinity of Contact Science, impact modifiers and FLEXATIV.

Bridgestone e12 Contact: Contact Science

When Bridgestone introduced the original e12 Contact two years ago, it brought “Contact Science” into golf’s lexicon. Contact Science was the result of five years’ worth of R&D. In basic terms, Contact Science describes what happens when ball and club collide. Bridgestone developed a unique, if not weird-looking, dimple-in-a-dimple pattern called Contact Force. It’s a pattern which, according to Bridgestone, increases club-to-ball contact by 38 percent over traditional dimples.

Bridgestone e12 Contact
Bridgestone e12 Contact
Bridgestone e12 Contact


Bridgestone e12 Contact
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